Paddy Tan
1 min readDec 16, 2024

We Are All Investors

Not all the investments in business are with money. Many investors started off with sweat equity instead.

Sweat equity in startups refers to the value created through hard work rather than financial investment.

For example, a founder may work long hours without salary, contributing significantly to product development and business growth, thereby earning equity in the company.

Similarly, employees might accept lower salaries in exchange for stock options, aligning their interests with the company's success as it grows.

Investors can also engage in sweat equity by contributing their expertise, time, or resources instead of cash.

For instance, an angel investor may provide strategic guidance or mentorship to a startup while receiving equity in return. This arrangement allows investors to align their interests with the company's success without immediate financial outlay.

Additionally, some investors might take on operational roles, effectively working alongside the founders to enhance the business's growth and development, thus earning their stake through active involvement rather than just financial investment.

Paddy Tan
Paddy Tan

Written by Paddy Tan

I help Startups grow and scale in Southeast Asia. Within 100 days. Growth Strategist | Investor in Startups and SMEs | Scale Startups & Train Founders.

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