Albert Einstein is widely credited with saying, “The definition of insanity is doing the same thing over and over again, but expecting different results.”
This is the same when you are running your own business, where you just keep doing the same thing over and over again but expect different results.
Why are my sales not improving?
But you have been stuck with selling the same stuff and hope that customers will keep buying it.
No innovation, no improvement, no nothing.
You only sell via one channel but want to attract other potential clients. Yet you are not willing to venture out to explore other sites to get attention to yourself.
You keep telling yourself that when others discovered you and your products, your sales will shoot up. But you just continue to tell yourself without doing anything different. Same old marketing tactic, same old target audience, the same old place of sales.
And that is doing the same but expect different results.
Instead, be more open to venturing out of your comfort zone, explored what may not work, study what competitors are doing, pay for advice to shorten your learning curve, spend money to figure out the other type of potential clients that you can get.
Just try it out.